Explore the best of EdTech and Edugaming with PA360
From 21 to 23 January 2026, the heart of global educational innovation will beat at ExCeL London for BETT UK. At this prestigious fair, PA360 Training on skills —leader in the EdTech segment—will take centre stage once again by showcasing its innovative edugaming academy focused on transversal competences.
After its success at CES in Las Vegas, PA360 lands in London with one of the world's largest multilingual catalogues—over 500 serious games and e-learning courses—trying to bridge the gap between academic education and the global job market.
BETT UK 2026: The world's largest education fair
International guidelines (from LifeComp EU to the World Economic Forum) state that—by 2026—technical skills will no longer be enough. Good stress management, effective communication and problem-solving are the real differentiating factor for today's students.
Here's how PA360 reshapes the educational journey:
High schools—Orientation and Awareness
Job Preparation:
students learn how to handle their first interviews and work as part of a team with games and simulations.
Innovative career pathways:
ready-to-use, traceable, and certified modules for transversal competence and guidance pathways.
Emotional Intelligence:
serious games make it possible to build empathy and resilience, key tools for dealing with studying and everyday challenges.
University: Employability and Blockchain
Digital Competence Badges:
every achievement is backed by blockchain technology. Open and competence badges are valid internationally and can be added to CVs and on LinkedIn profiles.
Selections and Competitions:
specific tools for passing soft skills tests, increasingly common in public sector organisations and large corporations.
Advanced Leadership:
training courses to prepare for roles of responsibility and team management.
An opportunity students and teachers shouldn't miss
At BETT 2026, PA360 will unveil its integrated two-in-one catalogue:
- 270 serious 3D games + 252 e-learning courses
- 8 languages: en-UK, en-US, es, it, de, fr, pt, pt-BR.
- Certified quality: 3 levels of expertise, subtitles and advanced reporting tools compliant with WHO, OECD, UN and World Economic Forum guidelines.
Our digital platform is designed for everyone—teachers, school administrators, university and high school students who aim to increase their self-esteem, improve interpersonal relationships, and get ready for adulthood.
Teamwork
However, teamwork is at the core of soft skills, fostered by collaboration, networking and sharing. After all, we human beings are social creatures!
Far from being exhaustive, this list should also include another skill we often overlook— lifelong learning, which entails the constant need for learning and upskilling, embracing open-mindedness, and being curious about diversity, different cultures and perspectives.
Working on soft skills means encouraging improvement across the cognitive, emotional and motivational levels—even through innovative methods.
Therefore, it involves facilitating personal and professional growth and development so as to be competitive and make progress in our lives and careers.
Transversal competencies as a top priority
Setting everything else aside, according to the World Economic Forum in its update of "The Future of Jobs Report 2025", soft skills are an absolute priority for companies worldwide.
The study highlighted some particularly striking findings:
- 94% of companies consider soft skills to be more important than technical skills. What a discovery!
- The most sought-after skills are: critical thinking, creativity, empathetic leadership, and change management. Easier said than done!
- Soft skills are strategic for tackling the evolution and dominance of new technologies. An undeniable truth.
- Interpersonal communication, the ability to build effective relationships, and problem-solving are almost mandatory skills. They always have been!
Come and join us in London!
Our presence at BETT 2026 stresses the importance of on-demand, multilingual, and gamified learning. It's not just about learning—it's more about an experience that turns potential into true talent.
Come visit us:
📅 January 21-23, 2026
📍 ExCeL London, Royal Victoria Dock
🏛 Hall 0 – Booth NB60 (Italian Trade Agency ITA Pavilion)