PA360 and the Soft Skills Paradox: Insights from Forbes Italia

Bridging the gap between claims and actual skills:
a crucial challenge for the modern job market

A recent analysis by Forbes Italia highlights a significant concern: 60% of professionals claim to possess soft skills, yet admit they struggle to apply them effectively in the workplace.

This finding reinforces the urgent need to move beyond purely theoretical training and embrace experiential, immersive learning pathways. PA360 Training on Skills addresses this challenge through its Edugaming catalogue, transforming individual awareness into certified, practical competence.

Today's most in-demand soft skills

The world of work is constantly evolving — and quickly. The technical skills that matter today may be outdated tomorrow. That’s why we believe that the real competitive advantage — both for individuals and organisations — lies in soft skills, since human capabilities can never be automated.

This blog explores how these transferable skills not only enhance professional performance but also improve quality of life in every context — at school, at home, and in social relationships.

"An example of how Italy can scale international markets by providing advanced technological solutions for digital training..." — Il Sole 24 Ore

Teamwork, however , becomes the true heart of soft skills, fueled by collaboration, networking, and sharing. After all, we are also social beings!

This list, which is not necessarily exhaustive, must also include another skill that often falls mercilessly into oblivion: the capacity for continuous learning. I am referring to constant updating and learning, to a necessary open-mindedness, to the essential and vital curiosity about diversity, different cultures, and alternative perspectives.

Working on soft skills means promoting, even with innovative methods, an enrichment that is not only cognitive but, above all, emotional and motivational.

Therefore, it involves facilitating personal and professional growth and developmentso as to be competitive and make progress in our lives and careers.

Transversal competencies as a top priority

Going beyond any reflection, according to the World Economic Forum in its update of "The Future of Jobs Report 2025", soft skills represent, in all respects, a top priority for companies all over the world.

The study highlighted some particularly striking findings:

- 94% of companies consider soft skills more important than technical skills. Excellent finding.

- The most in-demand skills include: critical thinking, creativity, empathetic leadership , and change management. Easy to say!

- Soft skills are strategic for tackling the evolution and dominance of new technologies. An undeniable truth.

communication , effective interpersonal skills , and problem-solving are almost mandatory. They always have been!

Teamwork

Teamwork, however , becomes the true heart of soft skills, fueled by collaboration, networking, and sharing. After all, we are also social beings!

This list, which is not necessarily exhaustive, must also include another skill that often falls mercilessly into oblivion: the capacity for continuous learning. I am referring to constant updating and learning, to a necessary open-mindedness, to the essential and vital curiosity about diversity, different cultures, and alternative perspectives.

Working on soft skills means promoting, even with innovative methods, an enrichment that is not only cognitive but, above all, emotional and motivational.

Therefore, it involves facilitating personal and professional growth and developmentso as to be competitive and make progress in our lives and careers.

Transversal competencies as a top priority

Going beyond any reflection, according to the World Economic Forum in its update of "The Future of Jobs Report 2025", soft skills represent, in all respects, a top priority for companies all over the world.

The study highlighted some particularly striking findings:

- 94% of companies consider soft skills more important than technical skills. Excellent finding.

- The most in-demand skills include: critical thinking, creativity, empathetic leadership , and change management. Easy to say!

- Soft skills are strategic for tackling the evolution and dominance of new technologies. An undeniable truth.

communication , effective interpersonal skills , and problem-solving are almost mandatory. They always have been!

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